When Double H Marketing engaged GSC Marketing in early 2025, they were looking for more than just short-term campaigns. They wanted a partner who could help them build a stronger foundation for growth, combining strategy with consistent execution across channels.
The challenge
Double H Marketing has a strong reputation in their industry, but their digital presence wasn’t fully reflecting the expertise of the business. They needed to refine how they showed up online, strengthen their content strategy, and create an approach that would deliver both visibility and credibility over time. Most importantly, marketing activity needs to drive phone calls and enquiries leading to business growth.
Key strategies implemented
- Channel optimisation: auditing and refreshing core channels including website, LinkedIn, and email to ensure a strong digital foundation.
- Content strategy: developing themes, tone of voice, and a clear framework for how and where to show up.
- Ongoing content creation: establishing a steady rhythm of newsletters, articles, and social posts to build visibility and trust over time.
- Lead generation: Creating interactive tools to drive interest and consideration.
- Case study development: creating stories that showcase expertise, reinforce credibility, and demonstrate results.
- Collaborative support: providing senior marketing expertise in a flexible way to give strategic oversight alongside hands-on delivery.
The results
The impact has been clear. Double H Marketing now benefits from greater visibility and stronger engagement across its digital channels. The consistency of content has built trust with audiences, supported brand positioning, and created momentum for growth.
This partnership has shown how a strategic, sustained approach to content can deliver meaningful results for a business that is ready to scale.
