Author: Louise Stafford

The tech start-up wanted to increase market awareness, educate brokers on the value of retention, and drive engagement with its platform. Key objectives included positioning Hound as an essential tool for brokers, generating qualified leads, and increasing adoption among key audiences. GSC Marketing developed and executed a targeted marketing strategy to enhance Hound’s brand positioning and engagement.

Novon Data Consulting wanted to position itself as a leader in data transformation and AI implementation for Australian businesses.
GSC Marketing designed and executed a six-week integrated marketing campaign, culminating in a sales engagement event, that leveraged a mix of content, digital marketing, and strategic outreach to drive attendance and engagement.